Acer launches promotion program for retail outlets

Acer has announced the launch of an exclusive retail promotion program 'Jo Jeeta Wahi Sikandar'. It has also announced the
second phase of expansion of its retail distribution network. Currently, the company has 43 retail
outlets spread across locations including Coimbatore, Cochin, Pune and Hyderabad as well as the four metros. The company is looking to increase

that number to 100 in the second phase of expansion.

The promotion scheme 'Jo Jeeta Wahi Sikander' is targeted at Acer's existing retail partners and those who partner with Acer
in the second phase of expansion. The products that qualify for the contest include the entire
range of Acer TravelMate notebooks, AcerPower desktops and Acer peripherals (TFT monitors and projectors). This contest is valid from August 1 to

September 30 and awards are presented based on the number of 'runs' scored by each retail outlet. Runs are scored on
purchase of specific products from Acer distributors.

The awards are across four categories. In Acer Ka Retail Badshah, the retailer with the highest runs across the country will be awarded a package
tour for a couple to Switzerland and will be able to purchase any Acer models at demo price rates in
October and November 2004. 

In Chote Badshah category, the top performers from each geographic zone will be awarded return tickets for two to Dubai.
In the Strike Rate Champions category each retail outlet that manages to cross 50 runs in a particular
phase would be awarded Rs 5,000. In the fourth category, Master Blasters, all retail outlets that score the minimum required boundaries (10)
will be eligible for a cash award of Rs 10,000. 

CyberMedia News

New Delhi