ALLIED DIGITAL services: Professional service delivery

An exciting tie-up with Bennett & Coleman acquiring a five percent stake
helped Allied position itself as a premium brand in the IT solutions space

With continued focus on managed IT services and facili-ties management,
Allied Digital Services reported an excellent jump in its revenue for the year
2005-06. The total turnover for the company increased from Rs 97 crore in
2004-05 to Rs 159 crore in 2005-06, a significant jump of 64 percent. It
partnered with e-Cop for its security technology and services.

With the rise in info-security risks and need for information security
compliance, Allied Digital believes there is a ready market for this form of
robust managed security services. It is very well positioned to leverage its
in-depth technical expertise to deliver robust managed security services.

Allied also saw the year with a very exciting tie-up. Prior to its planned
IPO, the company got a boost with Bennett & Coleman acquiring a five percent
stake. This alliance helped the company to achieve an increase in its brand
value. This also resulted in enhanced presence, wherever the brand comes in
contact with customers, principals, prospects and influencers. It also enabled
Allied to carry our service offerings globally.

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MD & CEO: Nitin Shah
Highlights Partnered e-Cop for its security technology and services Added LANDesk and EMC to its long list of collaborations Bagged a $1 million contract from ICICI Bank group Invested Rs 6 crore to set up its own NOC-SOC in Navi Mumbai

During the year Allied added LANDesk and EMC to its long list of
collaborations. The company also adopted ITIL and Information Technology Service
Management (ITSM - BS15000) standards for service delivery, and implemented CRM
to further improve server delivery efficiencies. Results were fast: 2005-06
witnessed large orders coming from GAIL, Pfizer, the Maharashtra Government and
ICICI Bank.

Allied bagged a $1 million contract from the ICICI Bank group, under which
the IT solutions company provided IT infrastructure and remote client management
solutions to the bank.

The company is now planning to set up a Network Operating Center (NOC) in the
country with an estimated investment of Rs 6 crore to provide outsourced
management services. According to the company, this was one of the biggest IT
infrastructure remote client management deals in the country as the company has
deployed over 45,000 systems across 1,100 locations for the bank.

Overseas forays were planned through alliances to target US SMEs, a JV
company in Sri Lanka and partnering a Singapore security company for its SOC.

On an average the company maintained it workforce of around 1,200 employees
in the last two years, which by the current list of Silver Club for Solution
provider could be the largest. The company claims its 80 percent workforce to be
certified in specific technology areas. This is to give them the core skill sets
and make them specialists, rather than give them miniscule capabilities in
select technologies.