Belkin unveils Connected Equipment Warranty policy

New Delhi: Belkin India has introduced Connected Equipment Warranty (CEW) policy. The company also offers 'connected device warranty' support equivalent to Rs 50,000 and Rs 1,00,000 for devices connected to its 'Superior' and 'Gold' surge product lines, respectively.

"Power outages and spikes are a common phenomenon in India, and sometimes the damage caused to electrical equipment is irreversible. Belkin with its CEW is the only player in the market to shoulder the responsibility of a consumer's home or office appliances while they connected to our surge protectors," said Mohit Anand, Country Manager-India, Belkin Asia Pacific.

"Belkin's CEW promise has generated tremendous purchase confidence in consumers," said Sanath Babu of Sri Durga who is Belkin's Chennai distributor. "With its legacy of making stylish, reliable and consumer friendly products, once again Belkin has set a bench mark for best customer service support, which is resulting in to deeper customer trust and higher footfalls," he added.

"I bought Belkin's surge protector because of the product's quality, elegant look and built-in connected equipment warranty," said Rajat Kumar, MD, explorIndya Coimbatore. "The city suffered a major lighting surge after a huge thunderstorm in the area. The lightning damaged the entire local electrical exchange and surged through our house affecting most of our appliances. However, the appliances and office equipment connected to Belkin's surge strips were saved from major damage. The few minor devices that got affected were promptly reimbursed. We were also shipped a brand new strip from the local dealers in Coimbatore. The CEW promise and a prompt reaction from the company's customer support department has reinforced my belief that Belkin is a trusted brand," he added.