Business Algorithms hosts HP reseller meet

Ravish Khapra

Mumbai

October 5th, 2007

Business Algorithms (B Algo) has roped in Hewlett-Packard (HP) to organize a
reseller meet in Nagpur today, October 5, 2007. B Algo, an HP exclusive partner
currently has three retail outlets in the Nagpur and will open the fourth one on
Dussehra this year.

Sudhir Budhay of B Algo said, "The objective of the current meet is to
celebrate Business Algorithms' growth and to thank all our partners." There
will be a small award ceremony where channel partners will receive awards for
their efforts.

The awards will be divided into three categories, viz. PSG, IPG and supplies.
These three categories will further be divided into two sub-categories each,
viz. city-based and upcountry. The partners will be awarded on the basis of the
business done with B Algo during the past one-year as well as the payment terms.

The company has also invited representatives from HP to carry out the
training sessions across its three business streams, viz. PSG, IPG and supplies.
According to Budhay, this will help the channel to become aware about the latest
in technology. If partners have queries they will be able to interact directly
with the HP officials.

The event is being hosted at the Hotel Center Point Ramdaspeth, Nagpur. The
PSG and IPG training sessions will run simultaneously with the supplies training
session and a joint CRM training session. The normal dealer meet would proceed
afterwards along with the awards ceremony.

B Algo has been working with a focus on corporate and retail business since
the past 20 years. However in the last two years there has been a visible shift
in its focus towards the redistribution business.

Budhay said, "We have added new product lines to our business over the
past two years. Last year we added notebooks and supplies and this year we added
IPG products and desktops." He added, "Initially our focus was only on
the Vidarbha region, however we are now moving to the Marathwada region
also." B Algo was recently awarded The DQ Week Gold Award 07 as best
channel partner in the city.