Counter viruses with Rudra

NR Sethuraman

Chennai

April 28, 2008

Despite a slow start a year ago, Singapore-based anti-virus developer Rudra
Security has now enhanced its business in the market. The company proposes to
appoint a distributor in every state, and taking a step forward in this
direction, it has appointed Mahavir Computers for Chennai and a distributor in
New Delhi.

Developed without any signatures and the thumb impressions of the existing
viruses, this anti-virus is said to prevent any executable files that harms the
system at the entry-level. “This works on a different technology and prevents
any harmful data from entering the syetem,” informed VHS Satya Kiran, Manager-Sales,
Rudra Security Technologies.

Rudra anti-virus don't need regular updations and renewal of yearly license
keys. “This is a lifetime product, and once installed, it doesn't require
any updation or renewal of license keys. Moreover, the resources used in this
anti-virus are very light. For instance it just less than 40 seconds to scan a
computer,” Kiran claimed.

Currently, Rudra Technologies is operating out of Chennai and has its
operational offices in Singapore, Malaysia and Sri Lanka. “We are in the
process of appointing a distributor for every state and they in turn would be
appointing various dealers in their respective states,” Kiran informed.

Priced at Rs 2,195, this anti-virus prevents viruses, worms, spywares,
trojans, ransomwares, zombiewares etc from disrupting the system. Accepting the
fact that this lifetime anti-virus pack will not provide regular revenues to
vendors as in the other cases, Kiran informed that currently they are focusing
on the volumes and could match the revenue through the volumes they make. They
have planned to conduct various roadshows and promotional events soon for
creating awareness among the people.

It may be noted that Mahavir is talking up the distribution of software for
the first time since its inception in 1988. “Primarily we take up the
distribution of only special products. We found this anti-virus an exciting one,
hence we have taken up its distribution for the Chennai region. We plan to take
it forward throughout Tamil Nadu,” said MC Jain, CEO, Mahavir Computer Spares.