CyberMedia, ICICI Bank launch SME CEO's knowledge series

DQC News Bureau

Agra: ICICI bank in association with Cyber Media announced its first SME
CEO's knowledge series at the ITC Mughal at Agra. The series aims to empower SME
CEOs by providing a platform for knowledge sharing and joint learning amongst
the entrepreneurs. Similar forums will be held subsequently in 26 cities across
the country.

The Agra chapter of ICICI Bank SME CEO's knowledge series provided an
opportunity to small and medium entrepreneurs from Agra leather industry to
interact with the experts, who had come from various parts of the country, from
leading institutions such as IIM Kolkata, Deloitte and ICICI Bank. They met the
experts on one to one basis during mentoring sessions and later heard them
during the panel discussion, besides the narration of successful entrepreneurs
and learned from their success stories. Mentoring opportunities particularly the
finance clinic, marketing, taxation and online marketing were what other
features of the event.

Dr Chanderpal, Secretary, Ministry of Micro, Small and Medium Enterprises, Govt.
of India, delivered the keynote address and said, "Globalization and fast
booming Indian economy has opened many opportunities for small and medium
entrepreneurs as well as brought competition at their doorsteps. To be able to
grow in this changing scenario, entrepreneurs need to enhance

and upgrade their skills and knowledge, continuously. Marketing, taxation, HR,
Finance are the most important elements of enterprise growth and it is a
pleasure that the country's leading bank has taken the initiative to further
catalyze the growth of SMEs through the knowledge series across the
country."

Pradeep Gupta, CMD, Cyber Media Group added, "Knowledge is vital part of
entrepreneurial growth. It is satisfying to see that knowledge partners such as
IIM Calcutta, Deolitte, ICICI Bank and others have come on board to share their
knowledge with small and medium entrepreneurs. The response to the mentoring
sessions is a testimony that our entrepreneurs have a great

appetite to grow and they also understand the need for the appropriate direction
to help them grow at faster pace. Cyber Media is proud to be associated with
this SME CEO knowledge series."

Google, HP, Deloitte, IIM Calcutta, Solo, PC Quest, Dare, CIOL, and Big 92.7FM,
CNBC 18, CNBC Awaaz and Dainik Jagran, support the series. The ICICI Bank SME
CEO Knowledge Series is an effort towards promoting the entrepreneurial society
across the country by providing a platform where issues like taxation,
marketing, HR, finance and other relevant issues and

problems faced by the SMEs will be discussed, analyzed and the solutions shall
be thus found out collectively.