EMC appoints Redington India as its RD for India and SAARC

As part of its overall go-to-market strategy, EMC has announced the appointment of Redington India as its regional
distributor for India, Sri Lanka and Bangladesh. 

In its bid to address the mid tier market in India, the company has also announced a slew of new networked storage solutions for the mid tier segment
and has expanded its market reach by appointing 24 resellers as part of its velocity partner program.

"According to IDC India, there are 1.9 million organizations that comprise the SME segment in India. Out of this, there are
about 6,600 organizations that are deploying high-end applications. We would be targeting these
organizations initially for our set of offerings," informed EMC India and SAARC president Manoj
Chugh.

Since launching the Velocity Partner Program in May 2004, 24 resellers around India have joined the program. "EMC has
rolled out a number of programs to train, sell and enable them to sell EMC solutions. As we
strengthen our base in the mid tier  market, we would be adding more partners
in geographies where we don't have a presence like the North east and Madhya Pradesh region," explained EMC India & SAARC director - channel & alliances
Rajesh Janey. 

Priced between Rs 2,81,000 to Rs 95,70,000, the network storage solutions being launched by the company include - EMC Clariion AX 100 EMC, NetWin 110
Gateway, EMC Celerra NS500 Integrated NAS, EMC Celerra NS500G NAS Gateway and EMC Celerra NS704G NAS Gateway.

CyberMedia News

New Delhi