ESS to strengthen its presence in overseas markets

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DQChannels Bureau
New Update

New Delhi: Eastern Software System (ESS) has announced that it is
aggressively strengthening its activities in overseas markets including Eastern
and Western Africa, South Africa, China and Latin America so as to reach out to
a wider audience in these geographical regions and showcase its capabilities.
ESS has successfully implemented eBizframe, ERP for mid-market range, for
clients in more than 15 verticals in 25 countries and six different languages.

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According to Anil Bakht, MD, Eastern Software Systems, "The response to our
products and services from the overseas markets has been overwhelming in the
recent times. We have won several major contracts from various government
agencies and private sector in different countries for both our ERP solution and
customized web applications development business. We plan to further strengthen
our marketing activities so as to reach a wider audience and win more contracts
from overseas customers in 2009."

ESS is taking aggressive marketing initiatives and rapid expansion in every
part of Africa. The company has a good presence in the Economic hub (Eastern
Africa), which includes Kenya, Tanzania & Uganda. In Western Africa ESS has a
notable presence in Ghana, Nigeria, Namibia & Botswana. ESS also has won
prominent contracts from customers in South Africa and plans to aggressively
market its products and services in the region.

ESS' Business Partner for Kenya and Tanzania, Compulynx Ltd., has been
selected by KPMG Kenya as amongst the KPMG Top-100 Mid-Sized Companies recently.
Compulynx has been instrumental in assisting ESS win many a prestigious contract
in the region.

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Apart from the prominent African markets, ESS is also expanding towards
French speaking countries in Africa which includes Ivory Coast & Congo. In Latin
America ESS has a good presence in Mexico, Columbia & Bolivia and is also
expanding its marketing activities in China.

The company is actively participating in various technology conventions
across Africa to showcase its products and services to its target audience. The
company recently participated in a 3-Day International Supply Chain Convention
organized by GS 1 Kenya. ESS conducted a 1-Day ERP Workshop for the benefit of
the delegates which received excellent response from the participants. The
convention featured several speakers and delegates from U.K., New Zealand and
many countries in Africa.

ESS also participated in the 21st Century Business Trade fair organized by
the Oshwal Youth League, Kenya. The Oshwal community controls the major
businesses across East Africa and conducts this annual event. More than 50 large
and medium enterprises participated in the event which attracted the Deputy
Prime Minister of Kenya among others.

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