Foxin introduces new cabinets, speakers

Balaji
Solutions has recently introduced new models of its Foxin brand of products. The
products include new models of cabinets, two new entry-level speakers, 700VA UPS
and 500 watt power supply. The company will be launching its economic range of
cabinets soon and they will be priced at around Rs 850. "We are very bullish
about this product and are very confident that these cabinets will definitely
get a good response. With this, we will have a complete range of Foxin cabinets
with 30 models from high, mid and entry-level ranges," remarked Rajendra
Seksaria, Director, Balaji Solutions.

The
company has also launched its multimedia keyboard range for the first time and
one combo pack of optical mouse and multimedia keyboard. Apart from that, it has
also introduced Foxin floppy and CD drives, both with one-year warranty. "The
CD drive comes with a retail box pack which is its USP," said Seksaria. In
next two months, Balaji will be launching the economy range of Foxin cabinets,
laser mouse, USB mouse for laptops, spike busters, headphones and microphones.
"We are more concerned about the looks and ergonomics of our mouse and
keyboards and thus have designed the models that are stylish as well as user
friendly," he added.

According
to Seksaria, the newly opened Delhi branch of the company has already started
doing brisk business and by the beginning of next fiscal, Foxin will be launched
here.

Meanwhile,
the company has started to increase its channel base in East since in the
remaining last quarter of this fiscal, the company has decided to market Foxin
very aggressively to make its products available all across Eastern India, with
a high reach even in the interiors. In Kolkata, it has appointed four new
partners namely, Suntronic Systems, Alco Infotech, Berlia Compu Systems and Sevi
Computers. "We have also tied up with Suntronic to distribute Foxin in
Jharkhand, Tirumala Technosys in Siliguri for North Bengal and Bhutan. Also, we
will soon be appointing partners in the northeast, Orissa and Bihar,"informed
Seksaria while mentioning that the company is also coming out with a website for
Foxin, which will contain all details regarding the brand and its products.