Fujitsu plans foray into desktop PC

New Delhi

January 31st, 2008

After the launch of its notebook range, provider of IT and communication
solutions, Fujitsu is planning a foray into the desktop PCs segment in India.

Betting high on the low PC penetration across the country, Fujitsu is
planning its range of desktop PCs for the competitive Indian market in three
months. Ivan Kam, associate director, business development, Fujitsu PC Asia
Pacific said that the company is highly optimistic about the opportunities in
the Indian market. "We have launched six new premium models of notebooks
for the Indian market. This is our debut entry into this market segment,"
Kam said.

Kam added that currently Fujitsu markets its products through distributors
across the country. He said that once the company launches its full range of
notebooks and desktop PCs for the Indian market, they would be appointing a
sales team in India.

"Apart from the distributor business, we would also be looking at
setting up our own marketing team. This will give us an edge in the market to
expand our product reach in to the interior locations of the country,"
informed Kam.

The company has set a target to ship around 30,000 units in its notebook
segment for the fiscal ending March 2009.

Fujitsu is targeting to be in the top 10 positions in the notebook market.
"To achieve a slot in the top 10 segment we should be achieving around two
per cent market share. We are targeting to hit the target in the next two years
time," he said.