Gigabyte India eyes 50% growth in 2009

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DQChannels Bureau
New Update

Gigabyte India announced an aggressive business strategy for 2009. Targeting
a 50 percent growth in overall business revenue, the company plans to surpass
the one million mark in motherboard sales. In 2008, Gigabyte registered 60
percent growth over previous year sales, taking the sales figure to 7,800 , both
in unit sales and revenues terms.

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“Over the last four quarters, Gigabyte has consistently outpaced market
growth rates across product segments that we operate in,” said Rajan Sharma,
GM-Motherboard Business Unit, Gigabyte India, “We will keep up this aggressive
momentum in 2009 as well and will predominantly focus on driving growth through
channel consolidation, enhanced post sales and RMA services, channel development
initiatives and strong focus on delivering reseller partner RoI,” he added.

In an effort to increase end-user awareness and higher brand sensitivity
amongst buying public for Gigabyte motherboards, Gigabyte plans to rollout DIY
programs and numerous focused-segment education initiatives, throughout the
year.

Focused on delivering strong channel partner RoI, the company has drawn up a
number of channel friendly initiatives and programs through 2009. Keen to expand
its presence in non-metro locations, the company also plans to recruit qualified
reseller partners into its Gigabyte Channel Partner Program.

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