HP drives growth opportunities with new solutions for large format print providers

HP announced upgrades, certifications and workflow solutions for its large-format sign and display portfolio, helping printing companies grow their businesses and explore new markets.

In recent years, many large-format print shops have transformed their business models, offering new high-value applications and seeking to avoid commoditization. This transformation has been driven by technology advances that help printing companies move beyond sign and display to a diverse range of applications. No matter the market, clients increasingly demand high-quality output with faster turnaround times, requiring printing companies to embrace the flexibility and versatility of digital to remain successful.

"Large-format printing companies are working in a changing marketplace, challenging them to step outside of their application comfort zone to meet client demand," said Jeff de Kleijn director and GM, Sign and Display Division, Graphics Solutions Business, HP Asia Pacific and Japan."HP is introducing a variety of new offerings to help our customers meet production demands, while also empowering them to confidently move into high-value markets, such as retail, interior décor and fleet graphics."

Helping printing companies create high-value retail and corrugated applications to help boost their bottom line, the HP FB225 Scitex Varnish Ink is the latest ink option introduced for the HP Scitex FB7500/7600 Enhanced Color Pack.

The new ink allows HP Scitex FB7500/FB7600 Industrial Press owners to add spot or full varnish, create embossed text and images, as well as expand the color gamut. Additionally, the integrated varnish ink helps protect against rubbing, scratches and water damage while creating cost and workflow efficiencies. The HP FB225 Varnish Scitex Ink is expected to be available worldwide on Nov. 1

Helping printing companies capture share of the growing custom wall décor market, the HP WallArt Solution now includes a feature to create canvas projects. This easy-to-use, cloud-based web service provides print-ready files and step-by-step installation instructions, allowing printing companies to design themselves or work with customers through the cloud to produce customized interior décor applications, including mounted canvas prints and wallcoverings.

The 3M MCS Warranty, widely recognized as the industry's most comprehensive finished graphics warranty, is now available for HP Latex 881 Inks and the HP Latex 3000 Printer when using approved 3M films. Combining the quality and flexibility of HP Latex Inks with the 3M MCS Warranty, which covers fading, cracking and peeling, the new offering helps printing companies secure business with discerning vehicle and fleet graphics customers without paying a premium for specialty inks.

Increasing production efficiencies, the HP SmartStream Production Analyzer 2.0 for HP Scitex Industrial Presses includes improvements to the job dashboard and job summary report, as well as the ability to set productivity targets. With a more detailed dashboard interface, operators can record notes, giving production managers a complete picture of job production. Additionally, the job report summary groups all related projects together to be viewed and exported to management information systems software for further analysis.