IValue partners with Actidata

Bengaluru: The storage solutions Actidata is now available in India, according to its newly-appointed exclusive distributor iValue InfoSolutions.

Actidata is a new player on the storage scene, entering the market as a manufacturer and solutions provider in the areas of storage, backup and archiving. Actidata is a new initiative but boasts a team with a wealth of experience. With combined synergies and strong product portfolios, both companies target to strengthen their focus at addressing the growing professional data storage market in India.

Gudmundur Einarsson, CEO, Actidata is especially proud to be associated with iValue, a storage distributor for this important market. “This will significantly increase our presence in the Channel.” Einarsson while explaining Actidata's approach said, "The Actidata team consists solely of motivated members with many years of experience in the storage market and excellent knowledge of channel business. We're convinced that Actidata's success will evolve from a high-quality product range with best possible price/performance ratio and good availability plus, and more than anything, the fact that we will practice close relationships with our customers. That means Actidata will keep in close dialogue with dealers and, as a lean and agile team, be able to react to the channel's needs fast and with great flexibility. Our first goal is to become a major player in the B2B storage segment,” Einarsson added.

S Sriram, CEO, iValue InfoSolutions said, “Our exclusive partnership with Actidata will address backup and archival solution needs of customers, across sizes. We plan to leverage on our 400+ channel base along with 10 city direct presence to maximize reach and coverage. Tape continues to be relevant and compelling need due to increasing capacity per cartridge, cost of storage, need for data retention over years for compliance and ease of tape management due to drastic reduction in number of cartridge through de-duplication technology.”