Microsoft launches 'Go Genuine' for channel

Microsoft has announced a marketing program for all channel resellers in
which the reseller has to accumulate points by purchasing original Microsoft
operating system and Microsoft Office products; and he can win weekend holidays
at exotic locations, or live an 'ultimate life for a day' complete with spa
treatment, candle-lit dinner and chauffeur-driven luxury.

Valid from August to September 2007, the 'Go Genuine' reward will be offered
to 12 participants over these two months. In addition, every one who
participates wins an IDBI gift card worth 25 times the value of the total points
collected.

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