Mron eyeing the southern shore

Amrita Tejasvi

New Delhi

October 22nd, 2007

Mron International, a New Delhi-based importer of UPS, webcams, keyboards and
other computer accessories who ventured into the northern market in March this
year is now looking at expansion especially in the southern market. The company
will first start its operation in Chennai and will thereafter enter into the
market of Vishakapatnam and Secunderabad.

Mron has decided to begin its business in Chennai from end of November. The
company is in dialogues with few distributors in the region and the selected
names will be formally announced by November 15. It has decided to sign up with
25 dealers in the southern sphere.

"Currently we are in dialogues with distributors in south and will
formally announce the names by November 15. We are new in the market so we have
to take care of the competition around us, however, we have marked 66 percent
growth in the last two quarters so we are confident that the southern market
will respond well like the north," said, Umesh Garg, Managing Director,
Mron International Ltd.

Elaborating on his strategies to beat the growing competition with local as
well as global companies, Garg further said that the two important criteria to
attract the customer are good quality and moderate pricing as per industry
standard and Mron will follow the same to increase its market share.

Considering the increasing cost of shipment of the products from New Delhi to
southern region, Mron is also planning to open a warehouse in Wasai, Maharastra
that will take care of the supply in south as well as the western market, the
next slot of its market reach.

The warehouse will be constructed in the next two months, informed Garg.