PCS to build PC awareness through 50 city expo

PCS Industries, a part of the 1500 crore transnational PCS Group, announced its plan to roll out a PC expo across 50 cities in India. The expo will target schools, colleges,
residential areas and housing societies of B & C cities in India.

The PC expo is part of PCS' strategy to penetrate and concentrate in the B and C cities, to educate and build awareness about the benefits and usage of computers among the household and student users over a span of 6 months.

Apart from the latest range of personal computers, the PC expo will also feature a classroom workshop on How to buy a computer, the best models available in the market, latest technology and usage module.

Yash Bharadwaj, Corporate VP - Marketing, PCS Industries says, "PCS Industries has always focused on giving newer, better quality products to our consumers. Keeping this in mind we saw a need for an interactive workshop in 'B' and 'C' cities, where consumers can learn, understand and access a wide range of computers based on their needs."

The expo will also provide finance option with on the spot approvals and bundle offers for the customers.

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