Serena Software intros a new Business Mashup for ARM

Bangalore

July 10, 2008

Serena Software has launched a new Business Mashup designed specifically for
the application release process (ARM). Business Mashup will solve the classic
problem associated with traditional application release — it provides an
automated way for application developers, IT operations, and business users to
communicate and collaborate with each other during the release process.

“Serena's investments in Business Mashups — and the tremendous interest
of Mashups in the enterprise — have enabled us to deliver unique innovations
in the ALM market,” said Jeremy Burton, CEO, Serena Software. “The new ARM
Mashup demonstrates our commitment to standardizing and automating ALM processes
in the enterprise regardless of whether systems live in the mainframe or
distributed world. And there's a lot more to come. Our goal is to continue to
be the leading independent provider of ALM software,” he added.

Serena ARM combines Web 2.0-based workflow capabilities with ChangeMan ZMF,
the software change and configuration management (SCCM) application for the
mainframe, to provide ways to manage the application release process, from
initial change requests through final deployment into the production
environment.

As with any Serena Business Mashup, the ARM includes a visual process
designer with out-of-the-box process templates that can be easily customized to
suit individual needs. As a result, all of the project stakeholders can
coordinate their activities, including application developers, IT operations
teams, and even business users who traditionally had no visibility into
mainframe applications.

The power to track and approve projects over a web-enabled mobile device
means participants can keep tabs on the process from any where at any time,
reducing the risk of having to roll back a critical release.