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Telcordia
announced the Telcordia
Dynamic Pricing solution, which helps mobile operators increase
revenue by optimizing network usage and avoiding costly capex
upgrades to their network.
The Dynamic Pricing solution can help
to alter subscribers' behavior by shifting usage to underutilized
cell areas or less congested time slots in order to increase network
usage and increase mobile network operators' revenue potential.
“Dynamic pricing is a key asset for
operators in highly competitive markets to help them better manage
network usage, relieve congestion, and increase revenue from their
existing network,” said Zach Gilstein, VP-Operations Solutions,
Telcordia. “For subscribers, it offers better quality of service as
well as more flexible pricing models that fit their needs, which
ultimately, drives higher customer satisfaction and reduces churn,”
he said.
The solution analyzes voice and data
network traffic, computes cell-based discounts using a configurable
algorithm, and broadcasts the discounts via the cell broadcast
center. Especially helpful in price-sensitive markets, mobile
operators can vary their pricing options based on a range of factors,
including cell load, time of day, location and past traffic patterns.
The discount information is available to the prepaid and postpaid
billing systems via a real-time or batch interface. The solution also
offers call data record (CDR) analysis capabilities to measure and
adjust responses to discounts.
This solution is pre-integrated with
Telcordia Real-Time Charging, which enables operators to create and
deploy dynamic customer-specific rules for rating, discounting,
promotions and settlements, and which, for dynamic pricing, applies
the dynamic discounts according to actual usage. The Dynamic Pricing
solution also supports an open architecture, making it a
vendor-agnostic solution and facilitating integration with other
charging applications.
Telcordia is showcasing the Dynamic
Pricing solution at booth No. 40 at TM Forum Management World 2010,
May 18-20 in Nice, France.
The Telcordia Dynamic Pricing solution
and Telcordia Real-Time Charging are both currently available, either
individually or as a fully integrated solution.
Telcordia
addressed 'GSM and CDMA: Future of Wireless Business' session at 18th
Convergence India 2010 Expo
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