After clocking more than 5,000 units of sale in notebooks in the last three
years Delhi-based Unique Infoways has decided to foray into notebook retail
through a chain of retail stores-beginning with two in January 2005. "We
are remodeling and branding the Nehru Place store as 'notebookbazaar.com'
and the second store will come up at Mega Mall in Gurgaon," said Vipul Jain,
Director, Unique Infoways.
The company, in existence since 1997, adopted a focused year 2000 onwards
making inroads in segments such as education, manufacturing, ITES, government
and retail. Now, Unique Infoways is restructured in three verticals - retail,
corporate business and IT services - neatly assigned to its 60 employees with
each unit operating as a separate independent division.
As the notebook market is expanding the company has decided to put in more
resources in retail. The next two stores of the note-bookbazaar.com chain will
come up in Chandigarh and Jaipur by December 2005, informed Vipul. This will
take the number of stores to four.
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Currently, the company deals in IBM notebooks. This will be expanded to
include Compaq, Toshiba, Sony and in likelihood Apple as well to make the stores
multi-brand. The USP of these stores will be that it will deal only in
note-books, related accessories and attachment to fulfil all the needs of a
notebook buyer/user at one stop. "Besides, it will also double up as an
experience zone complete with a gaming corner," said Vipul.
He expects to do 1,000 units every month from these two stores to be
operational in January 2005. The company expects Rs 30 crore of its projected Rs
100 crore turnover for FY 2004-05 to come from its retail business.
DQCI News Bureau
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