Visesh enters anti-porn technology market

DQC NEWS BUREAU

Visesh Infotecnics announced a strategic alliance with Cyberworks Software to
market innovative image analysis technology to OEMs for the detection of
offensive imagery on computer and wireless networks.The new technology has
recently been endorsed and licensed by industry giants, which firmly positions
the technology as the industry leader and a probable de facto standard.

“Image Analyzer” detects offensive visual content on hard-drives, in
digital data transmission or in real time downloads to servers, PCs, PDAs,
mobile phones, iPods or USB jump drives and other mass storage devices. Unlike
other “safe surfing” technologies, it does not rely on lists of previously
known offensive images, but rather, analyzes the actual images received from
website, emails or file swaps to determine its content in real time.

SANJIV BHAVNANI: Using innovative image analysis technology to combat porn

Inappropriate visual content is a source of concern to parents as well as
within corporations where such content reduces productivity and exposes
companies to sexual harassment claims. It is estimated that 2.5 billion emails
per day contain pornographic content (eight percent of total e-mails) and that
there are over 68 million porn search engine requests daily (25 percent of
search engine requests).Cyberworks is currently in talks with a range of mobile
service providers, wireless PDA makers, managed e-mail service providers,
anti-virus companies and search engines to integrate Image Analyzer into their
products. The technology is available for license on an OEM basis and can be
simply integrated within an existing application or form the basis of a new
product offering for IT security vendors. Said Sanjiv Bhavnani, CEO & MD,
Visesh Infotecnics, “The massive proliferation of pornography in the workplace
and amongst youth is a major problem and a costly one in the Asian market. It
reduces productivity in the workplace, encourages sexual harassment and exposes
CEO's to serious legal liability and criminal proceedings. We see this
technology being incorporated on to every corporate server, ipod, GSM network
and Wi-Max network across Asia.”

“The alliance with Visesh is a significant achievement for Image Analyser,
offering the company access to experienced and extensive business development
resources in the key Asian market. Image Analyzer technology offers a clear
value addition to IT security vendors and the alliance with Visesh will now give
us the ability to engage at the correct level and achieve the penetration of the
Asian market which the company has targeted” commented Vivek Burhanpurkar,
President, Cyberworks.